promotional poster
Print advertisements are a great way to get a sense of a designer’s skills in typography, hierarchy, and overall visual communication. Because a poster must make an impact in a single, static composition, every choice—type, spacing, scale, imagery, and layout—must work together clearly and intentionally. There’s no room to hide behind animation or interaction; the design has to stand on its own. That’s why posters are such a strong reflection of a designer’s fundamentals—they show how well someone can organize information, guide the viewer’s eye, and communicate a message with clarity and purpose.
Orchestral promotion
This poster design project is created as an advertisement for an upcoming orchestral performance at the Kimmel Center in Philadelphia. The main objective is to capture the essence of the piece, the piece's composer, and the time during which it was composed. Drawing inspiration from the architecture of that era, the poster design aims to evoke a sense of historical context and elegance. By incorporating design elements reminiscent of the architectural style prominent during the composer's time, the poster creates a visually captivating representation of the music and the venue. The goal is to entice the audience, inviting them to experience the rich orchestral performance in a setting that pays homage to its historical roots.
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Brag House
This graphic design project was made for Brag House as an ad for a Call of Duty esports event. The goal was to create a unified design that reflected the company's brand identity and could be used on social media and in print.
I focused on using my design skills to create a visually appealing and engaging advertisement that would blend well with their current social media presence. The final product was optimized for digital and print formats, allowing me to showcase my ability to use a company's brand identity to create cohesive and impactful work.
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